Communication is hard. It's especially hard when receiving difficult information. Turns out cancer patient care is no different. An eye-opening 2012 study published in the New England Journal of Medicine titled, "Patients' Expectations about Effects of Chemotherapy for Advanced Cancer," studied 1193 patients with newly diagnosed metastatic lung cancer or colorectal cancer to understand their … Continue reading So you’re saying there’s a cure?
One of the great privileges of my work is that I have the opportunity to sit and listen first hand to many brilliant physicians, researchers, and scientists as they share their stories, their work, and their passion for fighting cancer and finding new ways to outsmart this terrible disease. Recent advancements in cancer research such … Continue reading Fund NIH: Activism through Social Media
Hello from PUGTATO HQ! I can't wait to update on what's been cooking here. As you know, it's been some time since my last post- it's been a whirlwind of really exciting developments for me personally and professionally. Updates on that, soon. Today I wanted to be sure to get a post out for all … Continue reading Society of Gynecologic Oncology Annual Meeting 2017
Did you know there is a day dedicated to celebrating Social Media's impact on communication and global connection? Social Media Day, June 30th, is a concept developed seven years ago by Mashable. The goal of the day is to engage, inspire and fuel connections among people who are passionate about Social Media. Today there are … Continue reading Social Media Day 2016
You know you've been there. You want to find a new doctor or you've already selected a new doctor and you are seeing them for the first time. What do you do? You Google! Before we go any further, let me first suggest that you become a discerning Googler when it comes to healthcare. Many … Continue reading Managing Online Physician Reviews
May is Brain Tumor Awareness Month. If you’ve been a long time reader of my blog, and maybe even if this is your first time stopping by PUGTATO, you know I’m passionate about the mission behind oncology. There is still so much to learn about cancer. Every cancer is different, and the era of personalized … Continue reading Brain Tumor Awareness Month
Welcome back to the final installment in my three part series on healthcare social media strategy and implementation. Part one, "How to create a Healthcare Social Media Strategy and Policy," discussed important questions to consider before taking your healthcare organization online. Part two, "Online Content Strategies and Paid Promotions in Healthcare Social Media," was a … Continue reading Reputation and Crisis Management in Healthcare Social Media
EHR has been a topic of interest for me for a long time, and was one of the topics I chose to research in depth during my MBA. Five years ago we were half a decade away from the 2015 American Recovery and Reinvestment Act deadline that would penalize providers for not having adopted an … Continue reading EHR handcuffs: Let Doctors be Doctors.