Patient Support Groups Matter

Breast Cancer Patient Support Groups

One of the unique phenomenons of cancer patient care is the cancer patient support group.  Not that other disease states don't have these groups, but cancer patient support groups are generally very well attended.  Patients connect with other patients and life long mentor/mentee and friend relationships develop at these groups. Tonight I'm off  to attend … Continue reading Patient Support Groups Matter

PUGTATO reaches over 1000 Creativity Fanatics in 4 months!

It's a good day here at PUGTATO HQ.  As of last night, PUGTATO hit a milestone, reaching over 1000 creativity fanatics!  I am thrilled! Thank you to all who have read PUGTATO, commented and reached out to me. I look forward to our time together in 2013.  Get ready to see what's hot in health … Continue reading PUGTATO reaches over 1000 Creativity Fanatics in 4 months!

Are you there, Pharma? It’s me, Liz. Part 3: making real change in 2013

Part 3: Making change happen in the pharmaceutical industry in 2013

Welcome to the final entry in my mini-series "Are you there, Pharma? It's me, Liz," about creativity squashers in the pharmaceutical industry. Part one included a short overview of the uncertainty this industry is facing and a decree for strategic integration of social strategies.  It also suggested that pharma must begin to, "Listen and Act." Part two … Continue reading Are you there, Pharma? It’s me, Liz. Part 3: making real change in 2013

7 mega-trends that will redefine the healthcare industry in 2013

7 mega trends revolutionizing healthcare in 2013 pugtato

Great video from Deloitte Health solutions. Must watch for anyone working in healthcare. Never before has an industry faced such uncertainty as the healthcare industry. Related articles What are the 7 mega-trends that will redefine the healthcare industry in 2013? (medcitynews.com) Healthcare Analytics/Medical Analytics Market is Growing at CAGR of 23.7% to Reach $10.8 Billion … Continue reading 7 mega-trends that will redefine the healthcare industry in 2013

Big Pharma 2013. Will we see real commitment to change?

big pharma pugtato creativity

2013 needs to be a year of major, actionable change in pharma. I am also writing about creativity squashers in Big Pharma in my mini-series "Are you there, Pharma? It's me, Liz." Related articles Are you there, Pharma? It's me, Liz. Part One: Listening and Acting (pugtato.com) Are you there Pharma? It's me, Liz. Part … Continue reading Big Pharma 2013. Will we see real commitment to change?

Are you there Pharma? It’s me, Liz. Part two: What’s Killing Creativity in Big Pharma Sales Forces?

Big Pharma Business Model squashing creativity

Welcome back to the second post in my series, "Are you there Pharma? It's me, Liz."   This series identifies creative thinking squashers in Pharma and suggests strategic changes that will help Big Pharma to improve its business model, in hopes of radically changing the way Pharma goes about its business.  The first post discussed … Continue reading Are you there Pharma? It’s me, Liz. Part two: What’s Killing Creativity in Big Pharma Sales Forces?

Getting creative with breast cancer screening.

Getting Creative with Breast Cancer Screening

It's been a busy fall here at PUGTATO headquarters. Fall is the season of ovarian cancer awareness month, breast cancer awareness month, and this year, it also included moving to a new home and Breast Care for Washington's official launch. Oy vey. Outside of my outreach work with Myriad this fall, my brain has been … Continue reading Getting creative with breast cancer screening.

Are you there, Pharma? It’s me, Liz. Part One: Listening and Acting

Are you there, Pharma? It's me, Liz.

As an ex-pharma veteran, I have experienced first hand, the challenges that Big Pharma faces as it struggles to figure out how to compete in a radically changing healthcare system.  This mini series focuses on some changes that I would love to see in the industry, and quite frankly, changes that are necessary if Pharma … Continue reading Are you there, Pharma? It’s me, Liz. Part One: Listening and Acting