2013 needs to be a year of major, actionable change in pharma.
I am also writing about creativity squashers in Big Pharma in my mini-series “Are you there, Pharma? It’s me, Liz.”
- Are you there, Pharma? It’s me, Liz. Part One: Listening and Acting (pugtato.com)
- Are you there Pharma? It’s me, Liz. Part two: What’s Killing Creativity in Big Pharma Sales Forces? (pugtato.com)
- 13 digital pharma predictions for 2013 (pharmastrategic.com)
- BulletinHealthcare a TOP 10 “Most Innovative Company” of 2012 According to Pharma Marketing Publication PM360 (prweb.com)
- ‘Bad Pharma’ says we’re all victims of drug industry (engineeringevil.com)
- Pharma Marketing to Physicians for 2012 [INFOGRAPHIC] (medmeme.com)